New cohorts launch monthly

ABM Certification
& Training

The Standard for Modern Account-Based Marketing

An 8-hour, instructor-led certification built on ForgeX's proprietary research and frameworks. Learn the operating model top ABM teams actually use.

8 hrs
Live Training
15 max
Per Cohort
4
Sessions
71% of companies have invested in ABM for less than 3 years
40% of B2B marketers hold an ABM-specific certification
23% of practitioners receive zero ABM professional development from their organization
ABM Managers & Directors Demand Gen Leaders Integrated Campaigns Field Marketing
Register for the Next Cohort Request team training

Learn more

Curriculum

8 Hours. 4 Sessions.
One Complete Operating Model.

Built on the ForgeX 7-Pillar Account-Based GTM Architecture™ and Modernized ABM Deployment Models. Every session includes working templates you can deploy immediately.

Session 01
2 hours
Strategy & Foundation
  • Course introduction
  • Account Investment Strategy
  • Resource Investment & Governance
  • ABM Deployment Model Strategy
Session 02
2 hours
Targeting & Campaign Planning
  • Targeting & Segmentation
  • Campaign Planning & Activation Pt. 1
Session 03
2 hours
Execution & Measurement
  • Campaign Planning & Activation Pt. 2
  • Measurement & Reporting
Session 04
2 hours
Operationalizing ABM
  • Cross-functional Collaboration
  • Tools & Vendors
  • AI integration for ABM
Virtual, instructor-led
Fridays, 1:00 to 3:00 PM ET
New cohorts monthly
What You Walk Away With
Knowledge & Skills
Clarity on which ABM deployment models to use and when
A campaign planning framework ready to apply on day one
Modern measurement built around buying groups and business outcomes, not MQL volume
Practical AI integration knowledge, from account research to predictive analytics
Resources & Access
Ready-to-deploy templates for account investment, segmentation, and campaign planning
1-year access to the Revenue Vault
ForgeX alumni community membership with dedicated certification channel
Industry-recognized ABM certification

Includes 1-Year Revenue Vault Access

A private vault of frameworks, courses, benchmarks, research, and community designed to help ABM & Demand leaders stay ahead. Valued as a standalone membership.

Powered by insights from 1,000+ GTM leaders

SALESFORCE SNOWFLAKE DATABRICKS UIPATH VISA PALO ALTO OKTA
Two Ways to Train

Choose Your Path

Path 01
Open Enrollment

Join a monthly cohort and train alongside B2B marketing peers from high-growth organizations.

Format Virtual, instructor-led
Duration 8 hrs / 4 sessions
Cohort 15 max
Cadence Fridays, 1-3 PM ET
$999 per person
Path 02
Private Team Training

Bespoke training delivered by a dedicated ForgeX analyst, tailored to your GTM motion, accounts, and organizational context.

Format Custom delivery
Includes Co-build sessions
Add-ons Dedicated workshops
Extras Advisory-guided
Custom scoped by team size

Register Now

Secure your spot in the next cohort. New enrollment opens monthly.

Questions? Reach out to [email protected]

Create a clear product experience

Organize your content, highlight what matters, and guide users to the next step.
All Rights Reserved © 2025 ForgeX LLC. | Privacy Policy | Terms & Conditions
Contact Us